It's About Time:
Home Depot
Client:
Home Depot
Home Depot was looking for a campaign centered around their Pro Services. This is a new program, allowing professionals to order their entire jobsite's materials to be delivered to them. The campaign is active now in Atlanta and Dallas, as these are the first two cities piloting the program.
This commercial was a wild one, with a one month start to finish deadline, last minute locations challenges, and quite a few moving parts. I Art Directed this campaign, Adrienne Caminer was my writing partner and Trade School was the Production house.
Marketing Packages
We ended this project with 200+ units for marketing package work, led by Kris Boban, Dan Pederson, and Brandon Malcom. The work ended up on all of their social channels, website, and billboards. A huge feat in itself, these guys deserve the credit for carrying our vision all the way through.
It's About Time
Art Direction: Me | Copywriter: Adrienne Caminer | Creative Direction: Curtis Kiser
Director: Steve ___? | Editor: Ryan Harrington | Producers: Pooja Pasari and Josh Coleman
We had a team shadowshooting the entire production to produce content for Home Depot's marketing packages. I was also responsible for creating the shotlist, managing the team, and approving the imagery throughout this shoot. The Studio Orange team captured and edited all stills.