Enlisted Marine Corps Opportunity Book (EMCOB)
This book is a 340 page beast that went through 45 rounds of reviews before it was successfully delivered to over 3,000 Marine Corp recruiters all over the world. I created the design system and personally designed each page to fit within the guidelines. I also edited hundreds of new photos (some of which from photo shoots I directed), and meticulously laid out, proofed, and retouched every inch of each page before it went to press.
Digital Copy
Physical Copy
USMC 245th Birthday Celebration
The Marine Corps birthday is a BIG deal in the Corps, so naturally, we make it a big deal on their platforms. My charge was to come up with a fun, badass, organic campaign to celebrate Marines for their 245th birthday.
I think of the Corps like the mob (hear me out). It’s hard to get in, once you’re in you’re in for life, and you experience things that people on the outside will never understand. From things like only holding groceries in your left hand, to stepping on the yellow footprints, to “absolute zero” haircuts, there are a lot of nuances that bring back memories for all Marines all over the world. So, to bring them together and hear some of their stories, I created sharable memes just for them.
Memes
Impressions
